Our Story

Our Story

How We Were Born

Hi, I’m Brit, founder of noohn beauty.

Growing up as a Korean Canadian, I often found that false lashes weren’t designed for features like mine, monolids, hooded lids, or other Asian eye shapes. Most lashes were too heavy, uncomfortable, or didn’t sit naturally. I wanted something different: lashes designed to enhance, not hide, and to feel good all day.

Our Mission

After two and a half years of development, I created noohn: thoughtfully designed, lightweight, reusable lashes made with premium Korean materials. Each style is timeless, wearable, and intentionally crafted for Asian eyes, from monolids and hooded lids to double eyelids while flattering every eye shape.

The name noohn (눈) means “eyes” in Korean, a tribute to my roots and a reminder that beauty begins with being seen as you truly are. Every lash is cruelty free, ethically produced, and made to last, so you can feel confident knowing your beauty choice is both conscious and empowering.

Why Noohn Lashes

  • Designed for All Eye Shapes monolids, hooded lids, double eyelids, and beyond
  • Lightweight and Comfortable wear them all day without irritation
  • Reusable and Durable each pair lasts multiple wears with proper care
  • Premium Korean Materials gentle on eyes, high-quality craftsmanship
  • Cruelty-Free and Ethical beauty you can feel good about

Join Our Journey

Thank you for being here and supporting this journey. I can’t wait for you to find your perfect pair.

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